This is the age of reputation

Reputation has become an open practice of public space. It is no longer an end result; it is a prerequisite to any communication approach. Building and managing your reputation in the public space, this is Reputation Age mission.

Manifesto

The public space was a cultural unthought of Marketing which, so far, had only filled dedicated places i.e. employers’ brand in recruitment spaces, advertising in advertising slots, Financial communication in share Holders meeting, events in the events limits, etc.

Then Reputation became a practice of the public space.

A space calling together every dimension; company-employee-client-user-product-service, with the same terms involving, blaming or complimenting each one of them.

Frameworks have burst out, existing tools having not been thought for, are not functioning in this new space; hence managing this disorder isn’t easy and no answer is self-evident.

Therefore, Reputation is no longer a result or an end-state, it has become a prerequisite. Footprints, consumer experiences, real time conversations, fact-checking… before considering you, one will get to know who you are, what you have done, from where do you talk, in the name of who or what.

When practices born of conventions are decoded and considered manipulative, one must revisit one’s strategies, identity codes and practices with renewed thinking and methodologies – where intelligence and humanity, meaning and coherence, rupture and inspiration, must nourish and give rhythm to a singular narrative.

Building and managing your reputation in this public space is the mission of Reputation Age.

Expertise

We manage the reputation of our clients, through the mastery of strategies, an approach to branding that is unique to us, and digital creativity on all territories of expression.

 

We create targeted communication programs through data analysis in order to be as close as possible to the understanding of our targets – among which influencers and ambassadors that we federate at your side.

 

We are among the few specialists in Nation Branding and territorial marketing.

  • Brand Reputation
    • Due diligence, Audit & Benchmark
    • Branding, Reputation Strategy, Identity
    • Social media strategy, Community management & Live events
    • Print & web design, websites, On & offline campaigns
  • Influence
    • Identification, actor diagrams and mapping
    • Influencer & Ambassador Program, Online advocacy
    • Press Relations, Public Relations
    • Events
  • Nation branding
    • Country Brand, Identity
    • Digital diplomacy
    • Political communication
  • Crisis communication
    • Media training
    • Crisis management
    • Social media management
    • Monitoring & Alerts
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Team

Philippe LENTSCHENER

Chairman & President

Pierre VALLET

CEO

Charles-Henri D'AUVIGNY

Managing Partner

Marie CALLEJA

Consultant

Aurore BERTRAND

Project Manager

Clément GUANTER

Artistic Director

Hamza BENMIRA

Data analyst

Hugo NICOLAS

Project Manager

Quentin CAPELLE

Senior Consultant

Christelle MAGNE

Personal Assistant

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